AI production for UK brands: AI product visuals and virtual try-ons, with the UK work iklipse has made

iklipse is an AI production agency for advertising. We make AI commercials, AI video ads and AI product visuals for brands and agencies. This post covers what AI production can do for brands in the United Kingdom, and it lists the UK work we can show.

We have made AI work for two UK fashion brands.

Meadow Mini. Meadow Mini makes children's clothing from 100% organic, GOTS-certified cotton, designed for comfort and sensitive skin. We ran an AI production campaign of photorealistic virtual try-ons that place its pieces on diverse child models in lifestyle settings. The result is a library of visuals that shows fit and fabric without the cost and complexity of a traditional shoot. See the Meadow Mini case study.

Hannovae. Hannovae is a quiet luxury apparel brand with Chinese-inspired design. We set its Instagram strategy and content direction, made hyper-realistic AI content at scale and managed its media buying on Instagram. See the Hannovae case study.

AI production suits fashion, beauty and ecommerce brands well.

• Virtual try-ons. Your garments on models in the settings you choose, without booking a studio, a crew or child models.
• Seasonal content. New backgrounds and lifestyle scenes for each drop or season from the same product.
• Volume for paid social. Many variations of one visual to test on Instagram and TikTok.
• AI video. Short product films and ads, cut for every format. Our AI films so far were made for brands in the Gulf, Iraq, Egypt and Cyprus, such as Bank of Muscat and Imperio's Silicon Park.

UK advertising rules apply to AI ads in the same way as any other ad.

The UK's advertising regulator, the ASA, judges an ad made with AI by the same rules as any other ad: it must not mislead. For fashion and beauty, that means a garment or product in an AI image has to look the way it does in real life, fit and fabric included. We never fake a product result, and no real person's face or voice goes into an AI shot without written consent.

How do I start an AI production project with iklipse from the UK?

Send us the brief: the products, the audience, the formats you need and where the work will run. You can reach us through our contact page, or read how our AI production works.