Vitrac

Vitrac is one of Egypt’s most beloved fruit-based food brands, known for premium jams, spreads, and fruit concentrates that have been enjoyed around breakfast tables for generations.

Over the course of our collaboration, we revitalized Vitrac’s digital presence with a dynamic content strategy that captured the brand’s heritage and quality in every asset. Our team produced thumb-stopping photo and video content that brought the authentic taste and family-first ethos of Vitrac to life online. The result? Engagement surged, brand sentiment strengthened, and Vitrac resonated with new and loyal audiences alike.